In 2018, freelancers and small business owners everywhere were facing the same challenge: managing finances felt complicated, time-consuming, and overwhelming. Many struggled with messy spreadsheets, confusing accounting tools, and constant stress just to stay organized.

Instead of settling for the status quo, a better way was imagined. What began as a simple idea grew into a powerful solution built around real freelancer needs — making financial management simple, intuitive, and stress-free.

Shaped by years of refinement, real-world feedback, and hands-on experience, the platform officially launched in 2024. And this is only the beginning — continuously evolving to support freelancers, entrepreneurs, and small businesses as they grow with clarity and confidence.